Marketing Manager, eDiscovery and Litigation Technology (New York)

Marketing Manager needed to support the legal technology provider’s business development efforts.

Responsibilities


Reporting to the VP of Sales and Marketing, this individual shall design and execute marketing campaigns, manage event marketing, and perform other duties as needed to enhance lead generation and drive new business. The Marketing Manager should be knowledge in the legal technology sector and have thorough understanding of the use of AI technology in eDiscovery.

DESCRIPTION


•Increase awareness of company’s AI technology and cross border litigation solutions
•Enhance business development efforts by employers the sales team to reach sales goals of adding new customers, generating leads, and driving revenue growth
•Assist sales team on client meetings as needed
•Conduct market research and competitive analysis in order to develop marketing plans designed to reach company’s target customers
•Create content for social media including videos, whitepapers, eBooks, infographics, and webinars
•Monitor social media followers, manage brand awareness
•Manage content and monitor effectiveness of email/social media campaigns and corporate website
•Analyze the results of campaigns and make changes to outlast competitors
•Represent company at industry events
•Track marketing ROI


QUALIFICATIONS


•10+ years minimum professional experience in marketing
•Website management experience
•Experience and proven-practical experience using Marketo
•Strong willingness to roll up their sleeves to get the job done
•Experience in the software/technology service marketing
•Intermediate to advance excel and PPT skills
•Ability to work independently as well as in a team-based environment
•Excellent written and verbal organizational, planning, and follow-up skills
•BA degree in Marketing or related field
•Ability to travel among company offices in US and Asia, client sites, and corporate events


Location: New York, Compensation: Salary $150-170K/yr plus bonus
To apply, please email current version of resume in MS Word format to:
David A. Netzer, Executive Recruiter David@LSCNetwork.com

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